营销与写作

deal-champion-mapping

mbfinotti/sales-skills

Builds an evidence-graded stakeholder map for one active deal from titles, call notes, email and meeting activity, and CRM contact roles, naming the likely champion, economic buyer, and blockers, each with a confidence level tied to observed behaviour rather than title. Covers B2B buying committees and high-consideration B2C households. Use whenever the user mentions a champion, economic buyer, power map, deal org chart, multi-threading, single-threaded risk, or "who actually decides", even without the word stakeholder. Do NOT use for qualification scoring (mbfinotti/sales-skills@meddpicc-scorecard) or scanning notes for general risk (mbfinotti/sales-skills@deal-red-flags).

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安装命令

npx skills add https://github.com/mbfinotti/sales-skills --skill deal-champion-mapping

SKILL.md

Champion Mapping

Turn what is already known about an account - contact list with titles, call notes, email and meeting activity, CRM contact roles - into a stakeholder map. The map:

  • Names the likely champion, the economic buyer, and the blockers or detractors.
  • Grades every assignment by the strength of its evidence.
  • States what is still unproven.
  • Attaches the next concrete action that proves or disproves it.

The role definitions come from MEDDICC (champion, economic buyer) and Challenger (Mobilizer, Blocker) as named sources; this skill identifies and tests the people - it never scores the deal against any acronym.

Confidence labels used throughout:

  • verified - confirmed at a named source.
  • second-hand - documented only via another publisher.
  • vendor-data - a vendor's own correlational platform dataset, never independently replicated.
  • inference - this skill's own reasoning rather than a cited claim.

No vendor correlation here is causal, ever.