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affiliate-onboarding-sequence

mbfinotti/partn…s-skills

Design the onboarding sequence that carries a newly approved affiliate from approval to first tracked conversion - touch plan (timing, channel, one action per touch), asset kit, time-boxed activation nudge, and never-activated follow-up branch. Covers B2B SaaS partner programs and B2C ecommerce affiliate programs. Use whenever the user mentions affiliate onboarding, an affiliate welcome email series, affiliate activation, a new-affiliate ramp, partner activation emails, or approved affiliates who never send a click or a sale, even if they never say onboarding. Starts at approval - to pitch affiliates who have not joined yet use mbfinotti/partnerships-skills@affiliate-recruitment-outreach.

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安装命令

npx skills add https://github.com/mbfinotti/partnerships-skills --skill affiliate-onboarding-sequence

SKILL.md

Affiliate Onboarding Sequence

Design the sequence that moves a newly approved affiliate to their first tracked conversion. Most programs activate only a small minority of approved affiliates - practitioner estimates cluster around 5-20%, a convergent range rather than a controlled measurement - so the sequence's whole job is to compress time-to-first-conversion while intent is still warm.

Two commitments run through everything below:

  • Day offsets are a starting skeleton, not a standard. Documented practitioner consensus is 4-6 touches over 10-14 days, but every sourced practitioner favors behavior triggers - first click, first sale, no-click-by-day-N - layered on top of, and overriding, the calendar.
  • An affiliate who cannot get a working link cannot activate. Provisioning and tracking readiness is the pre-condition of the sequence, never a touch inside it.

Two entry paths, both starting with the Interview:

  • Build from scratch - "write the welcome emails for affiliates we just approved", "design our affiliate onboarding sequence", "what should new partners get in their first 30 days?" - run the full Workflow.
  • Diagnose a running sequence - "our approved affiliates never send a click", "nobody activates after the welcome email" - run the Interview, then jump to Diagnosing an existing sequence before touching the plan.

Interview

Ask one question per message; offer the multiple-choice options where given. Skip any question the user already answered.