SKILL.md
Target SERP
Identify and capture featured snippets, People Also Ask boxes, knowledge panels, and rich results for target keywords.
SERP Feature Types
| Feature | Trigger | Content Format Needed |
|---|---|---|
| Featured Snippet (paragraph) | "What is", "how does", definitional queries | 40-60 word direct answer under an H2/H3 matching the query |
| Featured Snippet (list) | "How to", "steps to", "best", "top" | Ordered or unordered list with H2/H3 heading |
| Featured Snippet (table) | Comparison, pricing, specs queries | HTML <table> with clear headers |
| People Also Ask | Most informational queries | Concise answer (2-3 sentences) under an H2 that matches the PAA question |
| Knowledge Panel | Brand/entity queries | Structured data (Organization, Person), Wikipedia presence, consistent NAP |
| Rich Results (FAQ) | Pages with FAQ content | FAQPage schema markup |
| Rich Results (How-To) | Tutorial/instructional pages | HowTo schema markup |
| Rich Results (Review) | Product/service review pages | Review/AggregateRating schema markup |
| Rich Results (Breadcrumb) | Any page with hierarchy | BreadcrumbList schema markup |
| Sitelinks | Brand queries | Clear site structure, descriptive navigation, internal linking |