SKILL.md
Sales Funnel Blueprint
Produce a build-ready funnel spec: which pages exist, what each one must say, what it charges, and what number tells you it works. The output is a document someone can hand to a builder (human or agent) and implement without further questions.
When to use
- "I want to sell X online, what do I need to build"
- Planning a launch, a lead magnet, a tripwire, a webinar or a VSL flow
- An existing single page needs to become a multi-step funnel
- Before writing any copy or touching a page builder
When not to use
- A page already exists and is underperforming →
landing-page-conversion-audit - The user only needs a contact form or a brochure site. Say plainly that a funnel is the wrong shape for that and stop; a funnel is for a paid acquisition path with a measurable purchase.
Step 1: pin the inputs
Do not design before you have these five. Ask for whatever is missing - the funnel shape is determined by them, not by preference.