SKILL.md
AnyCap AI Tool SEO
Audit search visibility and decide what to fix, improve, consolidate, or publish next. A technically valid page is only eligible for indexing; it is not guaranteed to be crawled, indexed, or ranked.
Read framework.md, page-planning.md, and guardrails.md before recommending site-wide changes. Use the current site and first-party evidence as the source of truth for its status.
Workflow
1. Establish the baseline
- Identify the site, searcher, target market, conversion path, current URL inventory, and recently changed or retired URLs. Infer missing context from the site when possible.
- In Google Search Console (GSC), compare complete date ranges and page/query cohorts. Separate branded from non-branded searches and current URLs from retired URLs. Record impressions, clicks, index coverage, and the last complete data date. Do not infer that a past algorithmic visibility loss has ended solely because manual actions and security issues are clear.
- Use Ahrefs or similar tools for competitor discovery and keyword estimates; use GSC for the site's observed Google Search performance. Label estimates and time windows.
- If GSC is unavailable, say which conclusions remain unverified and continue with public crawling and site evidence.