营销与写作

social-pulse-monitor

aaron-he-zhu/aa…g-skills

Use when the user asks to "monitor brand mentions", "set up social listening", "did anything spike about us this week", or "watch these accounts for buying triggers"; runs always-on keyless listening — a versioned listening-query architecture (brand variants incl. misspellings and 中文 names, exclusion terms, per-source syntax for HN Algolia / Bluesky / GDELT / Tavily), a mention sweep with six-class triage (crisis / bug / lead / praise / question / spam) each routed with an SLA, a 7-day rolling baseline with spike flags (the crisis trigger input), a B2B trigger watchlist (funding / hiring / launch signals), and an explicit coverage disclosure where X/IG/TikTok/LinkedIn/小红书 numbers are proxy-labeled, never Measured. Not for launch-window telemetry (T-0→T+30 rank and review polling) — use launch-monitor. 舆情监听/品牌提及监测/基线突刺/触发信号

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安装命令

npx skills add https://github.com/aaron-he-zhu/aaron-marketing-skills --skill social-pulse-monitor

SKILL.md

Social Pulse Monitor

Always-on brand and community listening — the ears of the ECHO Observe phase. It maintains the listening-query architecture, sweeps the keyless public surfaces for mentions, triages each one to an owner with an SLA, and keeps the 7-day rolling baseline whose spike flag is the trigger input for crisis-response-planner. It feeds three ECHO O sub-items directly: 7-day listening baseline maintained with spike thresholds set, listening-query architecture current (brand variants incl. 中文 names and misspellings, exclusion terms, per-source syntax), and community-health metrics employee-excluded (see echo-benchmark.md). Only social-quality-auditor computes the ECHO profile result and runs the vetoes; this skill supplies the listening facts.

Scope guard: this skill listens and routes — it never responds. Drafting replies and UGC rights collection stay with engagement-inbox-manager; declaring a crisis and pausing the queue stay with crisis-response-planner (this skill only raises the spike flag); the locked-panel competitive trend stays with share-of-voice-tracker; launch-window telemetry (T-0→T+30) stays with launch-monitor. No posting, reply, or DM automation anywhere — closed platforms (X/IG/TikTok/LinkedIn/小红书/微信公众号/视频号/抖音) are read via user exports or proxy-labeled signals only, and automating them is a hard red line (风控/封号). Registry-grade mention lines go only to memory/events/channels.ndjson via an authorized operation: propose request to registry-events.py — channel-registry is the sole writer of memory/channels/.

Quick Start

Set up listening for [brand]. Name variants: [misspellings, 中文名, product names, exec handles]. Build the query set and run today's sweep.
Run this week's pulse: compare mention volume to the 7-day baseline, flag any spike, and give me the triaged routing queue.
Build a B2B trigger watchlist for these 15 target accounts — funding, hiring, and launch signals from keyless surfaces.