SKILL.md
Newsletter Monetization Planner
Plans the money and growth-loop economics for an owned-audience program — a newsletter or creator list — across three revenue lines: paid-subscription tiers, ad/sponsorship inventory with a rate card, and referral/recommendation loops. This is the build skill for the SEND D (Direct-response / Conversion) lever on owned audiences: it produces the revenue model, the list-growth ↔ revenue projection, and the honest-offer / disclosure checks. It does not compute the profile-weighted EQS or run the D1 veto (that is email-quality-auditor), and it delegates the return math to roi-calculator and the post-click page to landing-optimizer.
Scope guard: this skill plans monetization and growth economics only — it scores/handles the SEND-D owned-audience lever and hands off. It does not compute the final EQS, run any of S1/S2/N1/D1, or do the return math itself. Only email-quality-auditor computes EQS and enforces the vetoes; roi-calculator owns revenue-per-send / list-value math as the SSOT.
Quick Start
Shortest invocation:
Model monetization for my 20,000-subscriber newsletter — paid tiers and sponsorships
Common scenario:
Build a sponsorship rate card and a paid-sub revenue model for a 45K list at 42% open / 3.1% click — compare a paid-sub-only vs a hybrid (subs + sponsorship) plan