SKILL.md
Content Amplifier
Extract more value from a frozen, approved creator asset. Two modes: paid (extend reach with paid spend — whitelisting, Spark Ads, dark posts, budget + optimization) and repurpose (reuse one asset across paid, website, email, and social — inventory, repurposing map, format specs, distribution plan). Both start from the exact version cleared by creator-content-auditor and active scoped rights. Spark/boost paths additionally require the platform state and live post they depend on; a dark post need not have been published organically.
Scope guard: this skill does NOT score a deliverable for brand alignment, message accuracy, or FTC/disclosure compliance, and it does NOT compute a STAR Trust/Appeal score or run the STAR-T1/STAR-T2 veto — that is the creator-content-auditor gate's job. This skill works the downstream lever: turning approved content into paid reach or many-channel assets, then hands off. In a product launch, this skill owns the repurposing map and the paid-amplification / distribution execution calendar (including the 30-day plan for launch content); the launch discipline's momentum-planner schedules only the launch moments and hands the distribution work here. In always-on organic social the split is the same shape: the standing brand posting calendar belongs to social-calendar-builder and net-new idea-to-multi-platform package drafting to social-creative-builder — this skill keeps repurposing of existing assets and ALL paid amplification, and the social discipline only flags boost-worthy organic winners to it.
Mode selector
| Mode | Use when | Core output |
|---|---|---|
| paid (default) | Extend the reach of organic creator content with paid spend | Content-selection scorecard, amplification strategy (whitelisting / boosting / dark posts), audience targeting, budget allocation, optimization playbook |
| repurpose | Reuse one approved asset across paid, website, email, and social | Rights-tracked inventory, 1-video-to-10+ repurposing map, format transformation specs, 30-day distribution plan, content library + rights tracker |
Pick with --mode paid or --mode repurpose. If unset: "boost / amplify / whitelisting / Spark Ads / dark post / paid spend / budget" → paid; "repurpose / reuse / turn one video into many / asset library / social proof on pages / multi-channel rollout" → repurpose. If the request spans both (e.g. "cut ad variations and plan the paid spend"), run repurpose first to produce the assets, then hand to paid — do not silently merge; state which mode you ran.
Quick Start
Shortest invocation: